Honest answers to real SEO questions
Eleven questions people actually ask before hiring an SEO agency — answered plainly enough to quote. If yours isn’t here, ask us directly and we’ll answer it just as plainly.
Working with us
A website without SEO is the Bigfoot of the internet: people swear it exists, but no one can find it. Here’s what it’s like to fix that with us.
What does SEO cost?
Our pricing is published: Footprint is $850 per month, Sighting is $1,950 per month, and Full Encounter is $3,900 per month. Every plan is month-to-month with no setup fees and no long-term contract. Agency retainers vary enormously across the industry — which is exactly why we post ours.
The full breakdown of what each plan includes lives on the pricing page. No sales call required to see a number.
Can I cancel anytime?
Yes. Every plan is month-to-month — cancel before your next billing cycle with no cancellation fee, no exit interview, no guilt trip. You keep everything we built along the way: the content, the technical fixes, the reports. Good SEO work should outlast the invoice, and ours is built to.
What makes you different from other Seattle SEO agencies?
Four things you can verify without talking to us: our pricing is published, our sample audit is public, we track our own SEO numbers in the open on our tracking page, and if we miss a logged deliverable, that month is free. Verification beats promises — especially from an SEO agency.
Why is your site so obsessed with Sasquatch?
Because the metaphor is the business: a business without SEO is like Sasquatch — everyone’s heard of it, nobody can find it. We’re based in Seattle, the heart of Sasquatch country, and we spend our days making hard-to-find businesses easy to find. The name basically wrote itself.
Also, it makes our monthly reports genuinely fun to name. "Sighting confirmed" beats "Q3 deliverables summary" every time.
Results & timelines
The questions where honest answers are rarest — so here are ours, in writing, where you can quote them back to us.
How long until I see SEO results?
Plan on three to nine months for meaningful results — traffic, rankings, and leads you can actually feel. Technical fixes can move numbers within weeks; content and authority compound more slowly. Early signals like rising impressions and new keyword rankings usually appear within the first sixty to ninety days.
Our method page walks through what happens in each phase and which signals show up when.
Do you guarantee rankings?
No — and nobody honestly can. Google’s results shift with algorithm updates, competitors, and searcher intent, and no agency controls any of that. Anyone guaranteeing the #1 spot is selling folklore. We guarantee our conduct instead: logged deliverables, honest reporting, and a free month if we miss a deliverable.
Do I need SEO if I already run ads?
Ads and SEO solve different problems. Ads buy visibility that stops the moment you stop paying; SEO builds visibility you own, and it compounds over time. Most businesses do best running both: ads for immediate demand, SEO for durable growth that doesn’t bill you per click — plus visibility in AI answers that ads can’t buy.
How do you report progress?
Every month you get a plain-English report covering what we shipped versus what we promised, how rankings and organic traffic moved, and where AI engines mention your business. Every deliverable is logged where you can see it year-round — no mystery dashboards, no jargon fog, no surprises.
The technical stuff
Plain-English definitions of the terms agencies love to leave mysterious. Mystery is our mascot’s job, not our reporting style.
What is a technical SEO audit?
A technical SEO audit is a systematic inspection of everything that affects whether search engines can crawl, render, index, and rank your site: speed, Core Web Vitals, mobile usability, broken links, redirects, schema markup, and site architecture. It produces a prioritized fix list — the map before the expedition.
We keep a complete, real sample audit public so you can see exactly what one looks like before requesting yours.
What is AI SEO / answer-engine optimization?
AI SEO — also called answer-engine optimization — is the practice of making your business visible in AI-generated answers from tools like ChatGPT, Claude, Perplexity, and Google’s AI Overviews. It means structuring content as direct, quotable answers, keeping your facts consistent across the web, and using schema markup machines can parse.
It matters because a growing share of searches now end in an AI answer instead of a click. If the AI doesn’t know you exist, neither does that customer.
What is a Google Business Profile and why does it matter in Seattle?
A Google Business Profile is the free listing that controls how your business appears in Google Maps and local search results. In a dense, neighborhood-by-neighborhood market like Seattle, it’s often the first — sometimes the only — thing a nearby customer sees, so an optimized profile directly drives calls and visits.
Profile optimization, citations, and review strategy are core to our local SEO work on every plan.
One question we can’t answer here
“What’s wrong with mysite?” That one takes an actual look — and the look is free.