Notes from the deep woods of search: what we see on the trail, what actually moves rankings and AI citations, and which campfire stories to stop believing. An SEO blog written for business owners, not algorithms.
Ads buy visibility by the day; SEO builds it by the month. An honest comparison of costs, timelines, and when each wins — from an SEO agency that will tell you when to run ads.
· 4 min read
Seven SEO campfire stories, debunked: paying Google for rankings, daily posting, dead keywords, guaranteed #1 spots, one-time fixes, AI killing SEO, and the more-pages-is-better trap.
· 5 min read
The free SEO audit applies everything in this log to your website — indexation, titles, speed, and whether AI engines can see you at all. Plain findings, no obligation.
